WHO WE ARE

Lifestyle Experiences (LE) is a market-leading hospitality group in Africa focusing on developing and operating world-class experiences. The group currently serves over 250,000+ customers per year between its notable hospitality brands. LE has a proven track record for launching multiple, successful food and beverage concepts in Ghana and is currently expanding by developing its first 5-star restaurant in Kigali, Rwanda. Through its affiliate, YAMUSAH Group, LE Holdings has helped develop and manage multiple award-winning hotel concepts in Ghana.

OUR MISSION

Our mission is to connect the world to Africa through memorable experiences anchored in African Hospitality. We seek to develop iconic venues, events, unique products, and world-class services delivered by homegrown talent.

"People, Food, Drinks, Culture & Vibes"

WHY ARE WE DIFFERENT?

Our People

Our people are our most important asset. We ensure we hire the right people with passion for what they do. Our human resource management and training programs are very important for talent development.

Key points:

Strict on job training for our line staff to ensure they have enhanced skills and product knowledge to serve our customers.
Above average salaries and incentive payments based on performance to keep employees motivated.
Rigid in-house hospitality training curriculum and program.

Brands Built in Africa for the World

We pride ourselves in developing brands inspired by our African heritage. We believe that in such a global world, there is still a lot of unknowns when it comes to Africa, and we are telling stories of our history through our brands.

Key points:

Working with world-class agencies to think through intentional brand and strategy
Well-executed products that tell timeless stories about the brands
Important that unique narratives are maintained

Management Systems

Working with state-of-the-art software to manage every aspect of our business is key. We work with a third-party accounting firm that handles global giants like Zuma, Roka, etc. to ensure that we are closely monitoring our financial performance every step of the way. This also ensures a seamless operation.

Key points:

Reservations and customer relation management handled by SevenRooms software.
Inventory control system: Stock take online.
Omega: Dynamic Point of Sale.
Omega: Dynamic Point of Sale.

Biophilic Design

Design that gives you that “feel good” sensation in our spaces is very critical to our success. Blending all the natural elements (water, landscape, etc.) is essential to making our customers feel comfortable. Precise ergonomic principles are applied in all our spaces for the ultimate experience.

Key Points

Intimate spaces.
Customer experience and good feel at the center.
Well-positioned for social media posts that help drive organic following.
Bringing customers closer to nature with all our spaces.

Our Customer Relations

We place the customer experience at the center. Operating a dynamic CRM system has been critical to our success. We stay in close touch with our customers, understanding their needs even before they do.

Key points:

Active feedback mechanism to ensure we are correcting issues swiftly.
Establishing a group members program to provide extra special care for our top customers.